Vice President of Marketing

CREDO IS LOOKING FOR A DIFFERENT KIND OF VP OF MARKETING

Have you built a big audience for something that mattered in business or politics? Have you found a way to remove the friction that divides social media and commerce? Do you cast your gaze with awe at the wave of disruptive products–like Air BnB and Square–that have redefined what the word 'marketing' means today? Do you find yourself spending a Saturday building a proof of concept test for an idea you have a hunch will succeed and you need data to prove it?

Do terms like "agile," "deliverability," "milliseconds matter" and "Facebook open graph integration" keep cropping up in your strategy notes? Do you enjoy spending just as much time working with engineers and data architects as you do with communicators, analysts and sales directors? Are you familiar with the strengths and weaknesses of the growth strategies of the PCCC, MoveOn, and Participant Films?

Do you love to win? Take as much pride in seeing 100 marginal improvements add up to major gains as getting the single game-changing idea?

Would you like to work for a company with the most innovative progressive superPAC in the country? One that helped defeat Rep. Allen West and four other Tea Party Republicans in 2012?

We want a leader who can reshape our successful marketing for the new ways in which people search for and share information. Someone who has deep experience in direct response marketing but has proven ways to tap the potential of social media to drive significant revenue growth.

Responsibilities and Requirements

Reporting to our President/CEO, the VP of Marketing is responsible for leading internal teams engaged in customer acquisition, renewal and retention, marketing analytics, and marketing communications for CREDO's mobile cell phone service and other consumer products.

This is not a job for someone who sees themselves as primarily an ideas or strategy person – like every senior position at CREDO it's about (oftentimes obsessively) seeing ideas through to their execution, evaluating exact degrees of success or failure, and then working optimize our successes and understand and avoid repeating our failures.

This IS a job for someone who is already deeply engaged in building a better world. They may have a traditional job but volunteer on electoral campaigns. They might have helped to build an innovative and fast growing social change non-profit, while blending elements of the best of business and non-profits. Whatever they do, they want to win and constantly improve.

A successful applicant will blend the best of direct marketing and progressive advocacy and politics. They will have helped build a large audience for something significant, and done so in a cost-effective and measurable manner. That is, when something important was on the line, you delivered.

You will be fascinated by and fluent in classic direct marketing and in new and emerging technologies. Analytical skills should be a given, just as a strong command of the language appropriate for a highly educated, passionate, progressive community.

This position requires excellent management and leadership skills. Our marketing efforts deserve significant budgets, and you would be leading a team of more than twenty professionals.

8+ years of B2C marketing experience with increasing levels of leadership and responsibilities. However, if you have built several startups and you think your five years of experience is worth more than a dozen years in a legacy industry, we're interested in that, too.

This is a full-time position located in San Francisco. Salary is commensurate with experience.

Click here to apply >

Editorial Director

The Role

Have you created and managed editorial content that moved people to action? Have you built a content strategy that not only engaged an audience but also converted them to customers? CREDO is looking for someone with amazing writing and editorial talent and substantial experience to take us to the next level in defining the voice of our feisty brand across media. This is an opportunity to play a leadership role in crafting the brand story of a fast-paced company that sits at the intersection of progressive political activism and commerce.

The role requires demonstrable editorial leadership, the conviction to drive work forward quickly and the ability to inspire those around you. You should be comfortable both directing and executing at all levels, from formulating a measurable plan for testing an inventive message-driven marketing package, to crafting a persuasive brand story for an email, to developing short-form, politically-oriented engagement content for Facebook or Twitter. You should excel in a campaign-driven environment with tight deadlines and a commitment to measurable, data-driven goals. You must have strong desire to innovate and enhance our platform to drive progressive change. This position reports to the Creative Director.

Specifics

• Create and manage written content that meets our marketing and political goals
• Ability to multi-task on projects, ideas, concepts and tasks under tight timelines
• Plan, write, edit and proof content for a range of channels including websites, direct mail, email, and social media
• Digitally adept; strong command of technology and how it can be utilized to extend our brand through social media as well as a strong curiosity about how the engagement between brands and consumers is evolving
• Develop, mentor and champion the editorial team
• Set and manage the editorial processes throughout the organization
• Interact with internal clients on a regular basis and ensure all expectations are being met
• Manage a small team of copy writers and copy editors

Requirements

• Minimum of 8-10 years experience in editorial content management, web/email publishing, marketing copy development
• Must be exceptionally organized, self motivated, deadline-oriented and highly effective at both written and verbal communication
• Fluency in online progressive media and activism outlets
• Analytical, quantitative experience in testing, measuring and optimizing the impact of content for user engagement and conversion
• Multi-platform (online, email, mobile) experience

This is a full-time position located in San Francisco. Salary is commensurate with experience.

Click here to apply >

Account Retention Coach

This position reports to the Director of Customer Relations and works very closely with the Director of Customer Retention. This individual who holds this position is responsible for improving agent performance in preventing attrition and promoting targeted renewals. We are looking for an experienced call center professional to be embedded in our out-sourced vendor located in Seminole, OK; representing our culture, values and seriously improving retention performance. This position is NOT focused on improving general customer service, but completely targeted to renewals and retention. This position will also work closely with our in-house team at corporate headquarters to quantify and share best practices with support vendors. You will work for a profitable company AND help make the world a better place through our donations and progressive activism.

Job Duties:

• One on one coaching with agents and supervisors focused on customer retention and renewal sales.
• Demonstrate proactive presence on call center floor and actively participate in live call support as needed.
• Identify member objections to retention/upgrade offers and provide agent training on resolution and overcoming objections.
• Analyze agent performance and work cooperatively with supervisors on improvement plans.
• Monitor both recorded and live calls to identify trends and appropriate solutions through a formalized QA process with minimum weekly production requirements.
• Provide on-site support for escalated renewal issues. Position is located in Seminole, OK; travel to Nova Scotia (Canada) and Seattle as required.
• Identify and implement process improvements as the needs of the customer retention team change.
• Develop active feedback loop between call centers and HQ team, specifically the Customer Retention and Customer Relations teams.
• Fundamental understanding of CREDO systems and operations support policies.
• Present weekly and monthly metrics-based performance reports with trending analysis to track progress towards goals.
• Take live calls on a weekly basis in order to build rapport with team.

Requirements

• Customer service call center supervisory experience required
• Travel one week each month to San Francisco, CA required
• Ability to analyze data and trends with actionable recommendations
• Self-started and forward thinking
• Proactive problem solver
• Strong interpersonal and communication skills required across all levels of management
• Prior experience with outsourced vendors
• Experience in coaching and developing front line call center agents
• Experience incorporating corporate values into customer conversations
• Wireless background strongly favored
• Retention coaching or training experience favored
• Experience in SQL and Salesforce favored

This is a full-time position based in Seminole, Oklahoma. Salary is commensurate with experience. Send resume/CV and cover letter to: employment@credomobile.com. Please list Account Retention Coach as the title of your message.

Internal Sales Agent

We are looking for a high-energy individual to help make an impact in our sales department. CREDO is a different kind of company. We're not driven by the bottom line; we're driven by a belief. A belief that we can make the world a better place.

You should be self-starter, eager to take on more, and have a willingness to jump in with both feet. We also need you to have experience in an inbound sales environment as well as be able to craft compelling responses to sales emails.

You will be counted on to help drive our team with the singular mission of adding more customers on our mobile service.

If you are an energetic person who love sales, writing emails and mobile phones, this is the job for you. This contract position is for approximately three months and has the potential to become full time if you wow us. We are only looking for people who can commit to working the entire contract period.

Responsibilities include:

• Take inbound calls from current members and potential customers
• Making outbound calls to current members and assisting with sales call follow-ups to potential customers
• Other functions that may be assigned, including sales emails and chats
• Schedule:
  • Mandatory Saturday shift (Saturday hours: 7am – 330pm / 830am – 5pm)
  • Tuesday – Friday (hours: 7am – 330pm / 11am – 7pm)

Here are some qualities/experience we think our ideal candidate will have:

• Previous sales experience is mandatory (inbound is a plus!)
• Ability to work independently - with little direction , good organizational skills and attention to detail
• Excellent written and oral communication skills
• Excellent interpersonal skills; professional phone manner
• A passion for progressive politics
• A lot of energy and enthusiasm
• Ability to communicate effectively and professionally with company personnel, customers, business and professional people at all levels
• Savvy about the latest and greatest in mobile phones and social networking
• Wireless experience desirable
• Familiarity with CRM (Salesforce, etc.) desirable

This is a full-time, contract-to-hire position located in San Francisco. Salary competitive with market. Full benefits package will be offered upon successful transition to regular employment. Send resume/CV and cover letter to: employment@credomobile.com. Please list Sales Agent as the title of your message.

Growth Hacker

The Role

We are looking for a different kind of marketer to join our acquisition team. The right person will be singularly focused on growing our customer base through a mix of traditional online marketing approaches, a reliance on A/B testing and optimization and, ultimately, finding and creating entirely new marketing channels.

This is a great opportunity to play a key role in the future of our marketing and our business as a whole. The role requires a mix of marketing and technical skills, combined with a healthy dose of creativity and a desire to win. We are a unique organization that sits at the intersection of progressive politics and commerce and you should be too.

Specifics Responsibilities

• Identify and test new customer acquisition channels
• Manage, expand and optimize online acquisition channels, including SEM, SEO and PPC
• Help define a strategy for using social media for customer acquisition
• Develop multivariate testing plans, manage deployment and report on results
• Work closely with engineering team to build out necessary tools that expand our reach and improve our conversion rates

Requirements

• Expertise in a variety of online marketing channels, bonus points if that experience is in mobile
• Good working knowledge of SEM, SEO, PPC, Facebook, Twitter and email
• Someone who believes good marketing starts and ends with quantitative analysis
• Fluency in the world of API's and platforms — coding skills a plus
• Savvy about the latest and greatest in mobile phones, apps and social networking
• Quick learner who thrives in a fast paced environment
• Fluency in online progressive media and activism outlets
• Previous experience managing direct response campaigns for customer acquisition.

This is a full-time position located in San Francisco. Salary is commensurate with experience. Send resume/CV and cover letter to: employment@credomobile.com. Please list Growth Hacker as the title of your message.